THE PBA will have another TV partner starting in 2024.
The league revealed on its social media pages that free-to-air channel CNN Philippines will also be airing the games live during weekends starting on January 6.
New TV partnership
TV5, which produces the PBA games, also announced the new partnership, with the agreement also stating that noontime show E.A.T. will also to be shown every Saturday on CNN Philippines, owned by Nine Media Corporation.
READ PBA live broadcast on free television moved from TV5 to A2Z
TV5 president Guido Zaballero said the move to bring the Saturday and Sunday games of the PBA to CNN Philippines “drives our commitment to constantly deliver the best content that Filipinos love to as many homes as possible.”
This season, TV5 decided to move the PBA broadcast to free-to-air TV network A2Z owned by ZOE Broadcasting Corporation under a ‘content supplier agreement.’
A2Z airs the games every Wednesdays and Fridays at 4 p.m. and 8 p.m., and on Sundays at 3 p.m. and 6:15 p.m., which will continue even with the new deal with CNN Philippines.
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