Amanda Villanueva embraces active role in helping revive alma mater Adamson
BanKo-Perlas spiker Amanda Villanueva, assistant sports marketing head of volleyball for Adamson's sponsor Akari, has been tasked to help in rebuilding the Lady Falcons into a contender. Jaime Campos

AMANDA Villanueva is glad to have a major role in the rebuilding of the Adamson women's volleyball team through her work in the sidelines with her former team.

The 24-year-old Villanueva is the assistant sports marketing head of volleyball for Akari, Adamson's major sponsor for its major teams, where she will be involved with the development of the Lady Falcons squad.

She will also take charge of the women's beach volleyball as the team's head coach.

Despite her hectic schedule with her Premier Volleyball League stint with Perlas, Villanueva gladly took on the role with Adamson with open arms, happy she can contribute to the rebuilding of the Lady Falcons that has last tasted a Final Four appearance in Season 76 (2013-2014).

This early, Adamson is giving exposure to its new recruits after Louie Romero and Rizza Cruz made strides during the PVL Open Conference with the Lady Falcons joined.

"Masaya because I have a lot of support system," Villanueva said. "If you have a lot of things that are going on in your life, it's more of bringing you positive energy."

Villanueva, who recently landed in the cover of the August issue of FHM, said Adamson is now focused on getting as much talent as possible for the team to become competitive.

"Now, we are focusing on recruitment. I'm applying what I've learned when I was a college player, I'm applying it sa work. It's about helping them in rebuilding the new Adamson women's team. It's very challenging because we have a new coach and new set of players coming in. It's not easy but I know it's going to be worth it. Everybody is giving their 100 percent. I'm so happy that I'm part of it and they've given me a chance to be part of it," said Villanueva.

Aside from recruitment, Villanueva said the management group is giving Adamson exposure through tournaments Akari is also organizing soon. Later this year, an open tournament called the Akari Cup will be held.

"We are doing the Akari Cup in November. We are inviting teams. It's open to all. We want to give them the best so that they can be the best," said Villanueva.

With the support of the company, Villanueva said Akari will also be expecting that the results will eventually come.

"We are putting pressure now. I myself, I will put pressure on them because they have all the instruments to make it to the Final Four. It's just about balancing their mentality and their skills because they have great potential. Kailangan lang ng mental toughness," she said


"If you are starting your volleyball career, if you are not given exposure, it's really hard to deliver. That is why we are doing tournaments for them," added Villanueva.

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