MAJOR shoe brands from Nike to Under Armour often hitch their most innovative shoe platforms to their athletes under contract.It's not just a matter of marketing. (Though it certainly helps out visibility that a player in the world's most ...
Feb 23, 2021
ANTA must be giving itself a pat on the back after the brand signed NBA star Klay Thompson to a 10-year contract last year.Despite his deadpan personality, the Golden State Warriors shooting guard has low-key been in the news ...
Sep 17, 2018
NOW that the NBA playoffs are underway, look back at all the cool new signature models that set foot on the hardwood over the course of the 2017-18 regular season. As with the players themselves, some are just naturally better than ...
Apr 17, 2018
DON'T be fooled by the lack of headlines attributed to it. The NBA sneaker wars is a real thing, and we're going to see the full force of it once Giannis Antetokoumpo's contract with Nike expires next year. Adidas ...
Sep 11, 2017
FRESH from signing a new endorsement deal with Chinese brand Anta, Manny Pacquiao entered the ring against Jessie Vargas with sneakerheads anticipating what footwear the Filipino boxing legend would use for his comeback fight after a seven-month retirement. The 37-year ...
Nov 7, 2016
MANNY Pacquiao still remains a sought-after product endorser.The boxing superstar just signed a new deal with China-based sportswear Anta, making him the latest global ambassador of the popular sports product.The 37-year-old Pacquiao has been a well- ...
Nov 4, 2016
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