Spin.ph now accessible through Internet.org as Facebook initiative launched in Philippines
Smart chairman Manny V. Pangilinan, Smart president and CEO Napoleon Nazareno and Markku Makelainen, director of global operator partnerships of Facebook, grace the Philippine launch of Internet.org at the Blue Leaf Events Pavilion in McKinley Hills, Fort Bonifacio, Taguig. Joining them are Talk 'N Text endorser Robin Padilla and Spin.ph associate editor Gerry Ramos (second from left, front row)

SPIN.PH, the Philippines’ first full-­staff, standalone sports website, is supporting Facebook’s Internet.org to connect more Filipinos to the internet.

Free basic services through Internet.org app will be available to SMART customers starting this month following the formal launch of the Facebook-led project on Wednesday at the Blue Leaf Events Pavilion in McKinley Hills, Fort Bonifacio, Taguig.

Gracing the event were Smart chairman Manny V. Pangilinan, Smart president and chief executive officer Napoleon Nazareno, and Markku Makelainen, the director of global operator partnerships at Facebook.

Also present was action star Robin Padilla, endorser of Talk ‘N Text which serves as the value brand of wireless service leader Smart.

The Facebook initiative is aimed at making affordable internet access available to two-­thirds of the world who are not yet connected and to bring the same opportunities to everyone that the connected one ­third of the world has today.

Spin.ph is one of 24 websites whose content will be made available through the Internet.org app in the first phase of the project.

Spin.ph is supporting the aim of Facebook’s Internet.org to offer Filipinos more access to the latest news from the world of sports in real time as well as in­depth features, columns, videos, and podcasts.

“Sports is one of the most engaging contents, and we hope more people will be checking out on sports through your (Spin.ph's )stuff, “ said Makelainen, whose passion for sports revolve around alpine skiing and ice hockey.

Working together with content partners such as Spin.ph is a critical part of making Internet.org. a sustainable program and demonstrating the benefits of internet access to those who are not yet connected.

Spin.ph has so far generated close to 400,000 followers  on Facebook.

The Internet.org app can be accessed through Google Play or by visiting www.internet.org.

Follow the writer on Twitter: @spinph