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SMC expands rolling stores at Petron stations, launches online ordering system

SMC boosts food accessibility through Petron stations
May 1, 2020

SAN Miguel Corporation (SMC) is utilizing the extensive service station network of fuel subsidiary, Petron Corporation, to further boost food accessibility throughout the country.

So far 30 stations have been employed for the company’s efforts to bring food products closer to communities and provide people a safe, convenient, and alternative way to buy essential goods during the quarantine period.

SMC is looking to mobilize 60 more Petron stations.

The conglomerate firm has also started identifying key stations in Metro Manila that will sell farmers’ produce such as fruits and vegetables under the Department of Agriculture’s “Kadiwa ni Ani at Kita” rolling market program.

The company is looking to utilize as many stations to bring more produce to more communities.

“Petron’s major stations will become a lifeline for farmers in the province struggling to find a way to sell their fresh farm harvest. With this program, we are able to help them sustain their livelihood in this time of crisis. At the same time, we’re also making available fresh fruits and vegetables to people in Metro Manila to complement the products we offer,” SMC president and COO Ramon S. Ang said.

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The SMC chief executive added, “Apart from food supply and security for our hardest hit communities, food accessibility was also an issue that we worked to address early into the Covid-19 crisis.

“With physical distancing and business restrictions, many Filipinos have had to line up for hours at supermarkets and public markets to get food supplies. While it’s a necessary activity, it also increases the risk to people’s health.”

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Petron’s network is invaluable, Ang said,

“We have 370 gas stations throughout Metro Manila. Their locations are strategic - near main roads in high-density areas. By making essential food products available there, there would be less need for people to commute or travel far and line up for hours in markets.”

Thirty Petron stations now serve as sites for the SMC Logistics reefer van-cum-rolling stores San Miguel deployed throughout Metro Manila. The food trucks come loaded with frozen poultry products, fresh and processed meats, and ready-to-eat goods.

The initiative is an expansion of San Miguel Foods Inc.’s Manukang Bayan rolling store concept. Stations located in Pasig, Paranaque, Quezon City, Caloocan, Taytay, Mandaluyong, Muntinlupa, Marikina, Pasay, Taguig, Manila, Las Pinas, and Makati, are among those that host the reefer van rolling stores.

These rolling stores are also now in the Visayas starting with five Petron stations in Bacolod and Negros Occidental.

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    Meanwhile, six Petron Treats convenience stores now serve as pick-up points for products ordered via SMC’s new online ordering system, order.sanmiguelfoods.com.

    The system further minimizes time spent in queues or outside homes as it lets customers order products under the company’s roster of trusted brands, including, among others, Magnolia, Purefoods, Monterey, San Mig Coffee, and La Pacita—and later pick them up and pay for them at select Treats stores.

    Participating branches include Treats Commonwealth, Diego Silang Katipunan, Santolan in Pasig, JP Rizal in Marikina, and Litex Road in Quezon City. SMC is looking to add 50 more stations.

    This developed as Petron initiated a number of Covid-19 efforts, focused on helping medical frontliners as well as its scholars and communities in the form of fuel and donations for feeding programs for its host communities, health workers, and personnel at checkpoints.

    The company has launched a donation drive early on using its Petron Value Cards, to enable cardholders to donate their points to help procure vital medical supplies for hospitals and essential goods for front liners. Petron will match donations made for a certain period to generate more funds.

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    The supplies were given to medical practitioners from the Lung Center of the Philippines, Research Institute for Tropical Medicine (RITM), The Medical City, UST Hospital, San Lazaro Hospital, Manila Doctors Hospital, Medical Center Manila, Manila Central University Hospital, Philippine General Hospital, East Avenue Medical Center, Jose N. Rodriguez Memorial Hospital, St. Luke’s Medical Center, as well as front liners in Iloilo, Tagbilaran, and Cebu.

    Petron has also provided assistance to its scholars in all levels nationwide while donating to feeding programs for its host communities, health workers, and personnel at checkpoints.

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