MANNY Pacquiao entered a new field as the boxer-turned-politician made his first step into the mobile gaming business over the weekend.
A report by www.techinasia.com’s Judith Balea revealed the eight-division boxing champ has bought a small stake in the Singapore-based mobile gaming company GToken. Both parties kept mum on the details of the deal they formally signed in General Santos City.
The Senator-elect makes his initial foray into the thriving industry of mobile gaming with GToken, a company with a current net worth of US$60M. It serves over a million users across Southeast Asia, Taiwan and China, according to its company statement, with crowdsourced mobile games where players earn and spend for in-app and game purchases using its own virtual currency.
Pacquiao joins Ivan Lee, a world-renowned serial entrepreneur, as investor of GToken. Lee has already made his name in the food and beverage industry when he set up Thai Express in 2002, and has since sold 70 percent of his share in the global chain back in 2008 for over $73 million.
Lee and his partners hope to achieve the same success in the gaming industry against established giants like Electronic Arts and Blizzard, among others. And they’ve found a formidable ally in this battle with Senator-elect Pacquiao.