THE UAAP has started negotiations on a new television deal as ABS-CBN Sports enters the final year of its current contract with the collegiate league for Season 77.
Incoming secretary treasurer Rod Roque of host University of the East said the board started discussions over the giant TV network's proposal for a fresh deal through a committee the collegiate league has formed.
“As of now, nagmi-meeting na sila dahil mag-e-expire na sa term namin (ang current television contract). Nagmi-meeting na about the renegotiations with ABS-CBN,” said Roque
ABS-CBN is seeking to extend the deal after having been the UAAP’s broadcast partner since 2000, in the process turning the collegiate league into one of the most successful sports franchises in the country.
The coverage of the collegiate league's basketball, women's volleyball, and cheerleading competitions has become a huge revenue-generating venture, both for ABS-CBN and its sister channel on the UHF band, ABS-CBN Sports.
Roque declined to reveal the specific details of ABS-CBN’s proposal.
“May proposal pa lang sila. We can’t disclose it dahil nasa panahon kami ng renegotiation kaya no comment na muna kami doon,” said Roque.
For his part, Ateneo’s representative to the UAAP board Ricky Palou said it’s still up to the board if the league will stay with ABS-CBN or not.
“We want to get the consensus of the board kung ano ang gusto nila. Then we will sit down with ABS-CBN,” said Palou.
The Ateneo official confirmed there is one network outside of ABS-CBN that is interested in bidding for the television rights of the 77-year-old league though he refused to reveal the name.
“Other networks said they are interested in bidding but the agreement is we should sit down with them (ABS-CBN) first,” said Palou.
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