GO For Gold Philippines will show that this basketball-crazed country is capable of breaking the Guinness World Record for the most number of people dribbling simultaneously on Sunday.
Go For Gold's Jeremy Go announced that at least 10,000 dribblers have been invited to participate in the historic feat at 4 p.m. to be held at the Mall of Asia Concert Grounds in Pasay City.
"Being a SEA Games year, we want to be able to encourage a lot of Filipinos to be active in supporting sports and our national athletes,’’ said Go.
Participants can register at www.goforgoldworldrecordattempt.com or proceed directly to the venue on Sunday to get a free jersey and basketball courtesy of Go For Gold. Registration begins at 2 p.m.
"Also in line with our motto `Basta Pilipino Ginto,' where we believe that the Filipino deserves the best, we want to have an international record that we can be proud of,'' said Go, the vice president for marketing of Powerball Marketing & Logistics Corporation, the prime mover behind the Go For Gold project.
Supporting the objective is Fiba, which formed a partnership with Go For Gold to encourage more Filipinos to support the Gilas Pilipinas men’s basketball team in the coming Fiba World Cup in China on Aug. 31-Sept. 15.
A fiesta-like atmosphere is set at the MOA concert grounds, the official venue partner of the world record attempt, with popular sports personalities and show business celebrities expected to encourage more dribblers to join the record-breaking effort.
Scratch it! brand ambassadors Nadine Lustre and Sam Concepcion will be there to energize the basketball community as well as music artists Karencitta and John Roa together with This Band and Allmost.
The most number of people dribbling a basketball simultaneously was 7,556 during an event organized by the United Nations Relief and Works Agency in Rafah, Gaza Strip, Palestine on July 22, 2010.