TV5 Network Inc. has teamed up with ESPN for a long-term collaboration that is expected to change the sports programming landscape in the country.
Sports 5 was formally rebranded into ‘ESPN5’ on Thursday during the official launch of the partnership at the Snaps Sports Bar of the Sofitel Philippine Plaza Hotel.
TV5 president Chot Reyes and ESPN counterpart Joyee Biswas were at the forefront of the deal which they promised would deliver the most comprehensive, wide-ranging sports coverage in the Philippines.
“Our partnership with ESPN, long recognized as the worldwide leader in sports, gives us tremendous upside in the quality of sports programming that we bring to the market,” said Reyes.
“ESPN strengthens our current position as the country’s sports authority. It is also a testament to our belief that the Filipino audience deserves the world’s best in sports content and programming.”