INCHEON – Barangay Ginebra didn’t win a single title in PBA Season 49, but games involving the Kings were hands down, the most watched in the entire 2024-25 league calendar.
The epic Game 7 of TNT-Barangay Ginebra for the Commissioner’s Cup championship drew the most number of television audience last season with 5 million viewers at its peak or seven percent Average Minute rating indicating the average number of viewers watching a program or time slot over a specific period.
The Tropang 5G won, 87-83, to make it a back-to-back championship and rekindle their bid to finally win an elusive grand slam.
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Justin Brownlee was clutch in the endgame, drilling a three-pointer in the dying seconds of regulation to send the game into overtime, before Rondae Hollis-Jefferson and Glenn Khobuntin towed TNT on top early in the extra period and got the cushion it needed to turn back a spirited Barangay Ginebra side.
Game 4 of the Governors’ Cup finals between TNT and Ginebra gained the next highest ratings for a game last season with 3.9 million or 5.34 percent AMR, while another Game 7 between the Tropang 5G and the Kings in the Philippine Cup semifinals netted 3.6 million audience share or 5.1 AMR.
“These are the top rating games per conference for Season 49. Of course, yung common denominator talaga dito was yung Ginebra,” said TV5 president Guido Caballero as the long-time television coveror of Asia’s first play-for-league made its report before the PBA board during its annual planning session which came to a conclusion over the weekend at the MGM Grand.
The league once again enjoyed considerable ratings on television after holding a three-conference formula after previously reducing its calendar to a two-conference format in Season 48 to give way to the country’s hosting of the FIBA World Cup.
It was the second conference Commissioner’s Cup which drew the biggest audience views for the season with 23.7 million, followed by followed by the Governors’ Cup with 22.7 million, and Philippine Cup at 21.2 million.
The figures were up from the season before which drew 16.9 million during the Commissioner’s Cup, and 13.7 million in the Philippine Cup.
The PBA games were shown over RPTV, TV5, and PBA Rush during the entire Season 49 and livestreamed over the Pilipinas Live app.
Over at Pilipinas Live, both the Commissioner’s Cup and Philippine Cup each posted a total of 36 million total watch time, while the Governors’ Cup had a share of 26 million.
In Season 48, Pilipinas Live tallied 7.9 million total watch time in the Commissioner’s Cup and 7.4 million in the all-Filipino conference.
“As each conference goes, it started to gain tracking, Caballero noted.
Joining Caballero in the TV5 and Cignal TV side during the board presentation were Cignal president and CEO Jane Basas and Cignal’s first vice president and head of channels content Sienna Olaso.
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