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    Alaska Aces connect with fans with launch of smartphone app

    Nov 28, 2013
    “We have our website already, but we still wanted more so the fans can communicate with the players,” says Aces team manager Dickie Bachmann. Dante Peralta

    DID Alaska win? How many points did Jvee Casio score? When’s the Aces’ next game?

    Getting to know the latest about one of the PBA’s most popular teams is now just a few clicks away after the milk beverage franchise launched the team’s official smartphone application.

    Containing team schedules, live scores, links to the official website, alaskaaces.com.ph, and vital info about the entire roster, the app is built for on-the-go, online fans who want to get updated about their favorite team.

    The Aces, the 14-time PBA champions bannered by Casio, Cyrus Baguio, Sonny Thoss, Calvin Abueva, and Dondon Hontiveros, are the first team in the league to have a smartphone app.

    “It’s awesome,” skipper Tony dela Cruz said on Wednesday night during the official launch of the technology. “It’s a great way to connect the fans to today’s game being that social media is the huge thing now."

    Dela Cruz is one of the brains behind the app, along with friend and business partner Mark Chan, who both broached the idea, with the help of team manager Dickie Bachmann, to Alaska owner Wilfred Uytengsu.

    “We have our website already, but we still wanted more so the fans can communicate with the players,” Bachmann said. “And he (Uytengsu) saw the importance of the app.”

    The app is downloadable for free on both Android and iOS operating systems.

    A unique facet of the app is the Passport Feature, which can determine who really the avid followers of the team are.

    Continue reading below ↓

    Using the feature, fans can check-in at all official Alaska events, games, autograph signings, and fans’ days, and the fan that accumulates the most points get a prize — official game jerseys, autographed shoes, and tickets — at the end of the conference.

    Some fans have already downloaded the app and posted reviews on the pre-download page.

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    “We have our website already, but we still wanted more so the fans can communicate with the players,” says Aces team manager Dickie Bachmann. Dante Peralta
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