Buy authentic Gilas Pilipinas shirts, help PH basketball grassroots program
National coach Tab Baldwin and Melmac Sports chief executive officer Mel Macasaquit present the authentic Gilas Pilipinas shirts. Jaime Campos

GILAS Pilipinas fans can now support both the present and the future of Philippine basketball as Melmac Sports was announced as the official licensee of the team's apparel and accessories, with a portion of the profits going to the grassroots basketball program of the Samahang Basketbol ng Pilipinas (SBP).

Melmac Sports chief executive officer Mel Macasaquit bared his company has signed this unique agreement with SBP to design authentic Gilas Pilipinas merchandise, which will be sold in all Robinsons’ Department Stores, selected SM outlets nationwide, and online at Tackatack Philippines.

“Our main intention is to come up with a business that is really supporting the grassroots program of the SBP,” said Macasaquit in a press conference on Wednesday at the Melmac Sports office in Quezon City.

“We like to help in our own small way to provide something for our national team. It all started with passion for basketball. Pero sa amin naman, ang pinagpapasalamat namin is ‘yung tiwala ng SBP,” he added.

Gilas Pilipinas head coach Tab Baldwin admired the intent of the program of Melmac Sports and happily gave his full support to it.

“When he talked about the reason he is doing this is because of his passion for basketball and a portion of the profits is going back to grassroots basketball, that was enough to sell me and get me on board,” said Baldwin.

“If we can do that by just buying a T-shirt and supporting something that we already love and we care about, it doesn’t make sense to buy any other shirt that has a tag on it,” the Gilas head coach added.

Gilas merchandise can also be purchased through and using PayMaya swipe terminals from PayMaya Philippines, formerly Smart eMoney Inc.

Follow the writer on Twitter: @reubensports