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    Under Armour shows confidence in marquee endorser with Curry 2 'Gold Rings' release

    Jun 2, 2016

    WITH the continuing success of Steph Curry and the Golden State Warriors, Under Armour released a new colorway for the reigning NBA MVP's current signature shoe, which has an interesting ring (pun intended) to it, in time for the NBA Finals.

    The recently released Curry 2 ‘Gold Rings’ is meant to celebrate the Dubs’ championship last year. But UA is also  displaying its confidence with their biggest star winning a second straight NBA championship after leading the Warriors to a record-setting 73-9 win-loss regular season.

    The new colorway has a dominant white with metallic gold and team royal blue accents. It will retail for $130.

    The latest version of the Curry 2 will be available for retail consumption beginning on Saturday, June 4 (June 5, Manila time) at and select UA retailers.

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